Technology

Want to Stay Safe Online? Lie About Your Birthday.

Want to Stay Safe Online? Lie About Your Birthday.

Estimated Reading Time: 8 minutes

  • Lie Strategically: Use a fake birthday for non-essential retail or marketing accounts to protect your identity, but always use your real data for critical services like banks, medical providers, and government IDs.
  • Birth Date is a Critical Identifier: Despite seeming trivial, it’s used for identity verification and can be exploited for fraud if compromised. Sharing it unnecessarily creates a significant vulnerability.
  • Consistency is Paramount: When adopting a fake birthday, choose one that is easy to remember and consistently apply it across all non-essential accounts. This maintains the integrity of your strategy and ensures you can still receive promotional offers.
  • Audit and Update: Begin by reviewing your existing online accounts to replace your real birth date with a chosen fake one. Proactively use this fake birthday for all new sign-ups for less critical services.
  • Embrace Data Minimalism: Cultivate a mindset of skepticism. Question every request for personal information and only provide data that is absolutely essential for a service. This significantly reduces your digital footprint and minimizes vulnerability.

Who doesn’t appreciate a little something special on their birthday? From retail discounts to free restaurant treats, companies often entice us with personalized offers to mark our big day. It’s a marketing strategy that feels benign, even thoughtful, prompting many of us to readily share our birth date with various online platforms.

But in today’s digital landscape, where personal information is a valuable commodity, that seemingly innocent detail can carry significant risks. Every piece of data you surrender online contributes to a larger profile, a profile that can be exploited for purposes far less celebratory than a discount code. It’s time to consider a strategic approach to your online identity, starting with a simple, yet powerful, act of digital self-defense.

The Subtle Threat of Your Birth Date

At first glance, your birth date might seem like trivial information, especially when compared to a Social Security number or bank details. However, this perception can be dangerously misleading. Your date of birth is a fundamental key in many identity verification processes, making its accessibility a critical vulnerability for identity theft and targeted fraud.

Imagine the number of times you’ve used your birth date to confirm your identity – when accessing medical records, retrieving banking login information, or even just resetting a forgotten password for an online service. Each instance underscores its significance as a unique identifier. When this data falls into the wrong hands, it can be combined with other publicly available information to impersonate you, open fraudulent accounts, or gain unauthorized access to your existing ones.

The Gentle January series shares one practical privacy tip a day from a Markup staffer who actually uses the advice in their own life.

Getting presents on your birthday can be really fun.

So I can understand if, when companies have asked you for your date of birth (so they can send you something special on your special day!), you shrugged and thought, “eh, what’s the harm,” and handed your data over.

But your birth date, like your phone number (get a burner number), is personal information that scammers can use to steal your identity or target you for fraud. Think back: How many times have you been asked to verify your date of birth in serious situations, like when recovering your login from your bank, or getting your medical information from your doctor office?

Is getting free stuff on your birthday worth taking that risk? For me, the answer is no.

That’s why I lie about my birthday on the Internet.

This perspective fundamentally shifts the value of your birth date from a personal celebration marker to a critical piece of your digital security puzzle. Protecting it becomes a proactive measure against a multitude of potential cyber threats, far more valuable than any fleeting discount.

How to Strategically Use a “Fake” Birthday

The idea isn’t to abstain from all online birthday fun, but to engage with it smartly. The key is to distinguish between services that genuinely require your accurate birth date for legal or financial reasons and those that merely ask for it for marketing purposes. This selective approach allows you to enjoy the perks without exposing your core identity.

Now, there’s an art to this, so here are some general rules and tips.

I only lie about my birthday when it’s a company trying to use that data to get me to buy more stuff from them. Do not lie about your birthday to your doctor. Or your bank. Or when you’re trying to get your driver’s license. You get my point.

If you want to receive these promotions at the same time as your birthday, pick a fake birthday close to your real one. For example, if my birthday was December 13, 1989, like Taylor Swift, I could pick the first of the month, December 1, 1989, as my fake birthday. Or December 25, if I wanted everything to come around Christmas. Most companies run their birthday promotions for the entire birthday month, so you can still decide to use their promos on your actual birthday.

The “art” lies in consistency and discernment. Choosing a fake date that is easy for you to remember and consistently applying it across all non-essential retail and service accounts simplifies your strategy. This way, you still receive those desired promotions without creating a patchwork of forgotten dates that could complicate your own access or invalidate future offers.

Three Actionable Steps to Reclaim Your Online Birthday Privacy:

1. Update Your Existing Accounts.

Begin by auditing your current online presence. Log into your various retail, e-commerce, and social media platforms where you’ve previously provided your real birth date. Navigate to your profile or account settings and change this information to your chosen fake but memorable date. This retroactively shields your data from potential breaches on these less critical platforms.

Go back into your existing retail accounts, remove your real birthday and submit a fake one.

But don’t be a jerk about it. Companies are on the lookout for people who try to change their birthday multiple times per year and double or triple dip. Pick a fake birthday and don’t change it again.

This commitment to a single, consistent fake birthday helps maintain the integrity of your strategy while still allowing you to benefit from promotional offers throughout the year.

2. Adopt a Fake Birthday for All New Sign-ups.

Moving forward, make it a standard practice to use your designated fake birthday whenever you create a new account for non-essential services. This proactive measure prevents your genuine personal data from ever entering these systems in the first place, establishing a strong defense from the outset. Keep a secure, private record of your chosen fake birthday if you have many accounts to manage.

When you’re creating new retail accounts in the future, remember to use your fake birthday the first time around.

Finally, when I’m at a restaurant that gives birthday discounts and the only person who sees my birthday is the staff member glancing at my ID, I don’t worry about it.

This clear distinction ensures that your real identity remains secure in contexts where it matters most, like with financial institutions or medical providers, while your fake identity handles the less sensitive interactions.

Beyond Birthdays: Embracing Comprehensive Digital Minimalism

While altering your online birthday is an excellent starting point, a truly robust digital privacy strategy extends far beyond this single data point. It involves cultivating a broader mindset of skepticism and restraint when it comes to sharing any personal information online or offline. This principle, often called “data minimalism,” focuses on providing only the absolute necessary data for any given transaction or service.

On a more serious note, a tip for anyone looking to do more to protect their privacy is to be generally resistant toward giving out any personal information. For example, my dentist doesn’t need to know my social security number. Even if the front desk asks for it on the intake form, I don’t fill out information I don’t think they need. If you ever see something on a form that you feel hesitant to give out, don’t. Ask why the office or person or company needs that information from you. Or just ignore it until you’re asked for it directly, and then ask them why they need it.

3. Question Every Request for Personal Data.

Make it your default response to scrutinize any request for personal information. Before filling out a field on a form, completing a survey, or answering a question from a customer service representative, ask yourself: “Is this information truly essential for the service I’m trying to receive?” If the answer isn’t a clear “yes,” or if the reason isn’t transparent, consider withholding the information or asking for clarification on its necessity and how it will be protected. This critical thinking empowers you to control your data flow, preventing unnecessary exposure.

By adopting this vigilant approach, you transform into an active guardian of your digital footprint. This significantly reduces the amount of personal data circulating about you, making you a less attractive target for data harvesting, identity theft, and intrusive marketing campaigns.

Alright, now that I’ve turned you into a fake-birthday-creating, personal-information-protecting skeptic, go get that free birthday gift from Sephora, or the just-for-me birthday discount code at Midtown Comics, or some free birthday hot pot at 99 Favor Taste.

Conclusion: Your Privacy, Your Control

In a world where digital data is constantly exchanged, your personal privacy is an invaluable asset. While birthday perks can be enjoyable, the potential risks of freely sharing your true date of birth online far outweigh these temporary benefits. By adopting the strategic use of a fake birthday for non-essential accounts and embracing a broader philosophy of data minimalism, you gain significant control over your digital identity.

This isn’t about deception; it’s about empowerment. It’s about consciously choosing when and where to reveal sensitive information, ensuring that your core identity remains secure. Take these actionable steps today to fortify your digital defenses. Your peace of mind, knowing your personal data is better protected, is truly the best gift you can give yourself.

Have your own practical privacy tip?

Email it to tips@themarkup.org, along with how you’d like to be identified. We will highlight some reader tips near the end of Gentle January.

Frequently Asked Questions

Q: Why is my birth date risky to share online for non-essential accounts?

A: Your birth date is a key piece of personal information often used for identity verification. If it falls into the wrong hands, it can be combined with other data to commit identity theft, access your accounts, or target you for fraud. Sharing it unnecessarily increases this risk without providing substantial benefit beyond minor promotions.

Q: For which types of accounts should I use a fake birthday?

A: You should use a fake birthday for non-essential retail, e-commerce, social media, and other marketing-driven platforms. These services typically don’t require your accurate birth date for legal or financial reasons and primarily use it for personalized promotions.

Q: Should I ever lie about my birthday to my bank, doctor, or for government IDs?

A: No, absolutely not. Always provide your accurate birth date for critical services like banks, medical providers, government agencies, or any institution where identity verification is legally or financially crucial. Falsifying this information can have serious legal or practical consequences and jeopardize your ability to access essential services.

Q: How do I choose a good fake birthday, and should I use the same one for all accounts?

A: Choose a fake birthday that is easy for you to remember and consider one close to your actual birthday if you still want to receive promotions around that time. It’s highly recommended to use the *same* fake birthday across all non-essential accounts for consistency, making it easier to manage and ensuring you don’t accidentally invalidate offers or complicate your own access.

Q: What is “data minimalism” and how does it relate to online privacy?

A: Data minimalism is the principle of providing only the absolute necessary personal information for any given transaction or service. It means being skeptical of data requests and withholding information that isn’t essential. This approach significantly reduces your digital footprint, making you a less attractive target for data harvesting, identity theft, and intrusive marketing.

Credits
Sisi Wei, Chief Impact Officer
Design and Graphics
Gabriel Hongsdusit
Engagement
Maria Puertas
Editing
Ryan Tate

Also published here

Photo by Lan Gao on Unsplash

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